Video Testimonials to Increase Sales

It is undeniable, the effect that video has on people. Which is more convincing, a person talking to you about how wonderful a product is, or reading about a person talking about that product? Of course, the answer is the first. It is much more believable and easy for the viewer to see. So, video testimonials are very effective. Why not make one? Here are a few tips that will guide you through making a video testimonial.

Obtain an account on Youtube. You need somewhere to put the videos that you have recorded and Youtube is free. It very easy and reliable to use also. Just be careful about what videos that you post because they will be able to be viewed by anyone on the Internet. But, if you’re just posting your video testimonials, then that is not such a bad thing and can only help your sales!

Get a testimonial that is good. Always have your video camera on hand in case you are meeting with a client or you talk to a client and the opportunity may present itself where you can ask them to say what their experience was with your product or service. You can tell them that their name won’t be published with the testimonial. They only need to state a few sentences that will help others know about the product and their experience with it. Don’t pressure them into it though if they aren’t comfortable in front of a camera. You only want someone who is willing, that way, they will act more natural and less scared.

Once you’ve tried a few different takes of the client’s testimonial, you’ll need to import that onto your computer. The camera manuals should be able to tell you exactly how to do this if you do not already know. YouTube will accept these types of files: MPEG4, WebM, 3GPP, FLV, WMV, AVI, MPEGPS, and MOV.

Next, you’ll need to upload the video from your computer onto YouTube. Next to the search bar on YouTube, at the top, there should be an “upload” button. Click on that and you will be given instructions on uploading it. A good title is important with some tags to describe it. This helps your video to be seen easier by others.

It’s really very simple, once you get used to it. You could even try and edit different testimonials together to make an interesting montage. There can even be music. The possibilities are endless. And there should be good programs that aren’t too expensive to use to edit the movies. You don’t have to pay hundreds of dollars for the professional editing programs. A cheaper program will suffice for your needs. Most computers come with an editing program. Macs come with iMovie and some Windows will come with Windows Movie Maker. If Movie Maker can be downloaded free if Windows users don’t have it. Both of these programs have what you need to edit your testimonials.

The possibilities are endless when it comes to video testimonials. Be creative, but don’t go overboard. You want something that is clear and right to the point, but still enjoyable to watch. Do all you can to stand out.

Video Testimonials

Video Testimonials For Powerful Sales

There are plenty of things to do to easily make your website much more effective. It’s not expensive, but it will take a little time. Customer testimonials are one of these things, and it’s one of the top things to make your site more attractive to customers. Your sales will increase in a short amount of time, so go for it!

These testimonials can be very powerful to viewers. They offer a different perspective on your business and your product. And this way, positive information is being spread about your company, by someone else other then you. This makes people trust you and know that you are a credible business.

Consider this; you are browsing the Internet and end up on a site that has gushing testimonials about a kitchen product. People talk about how wonderful and effective it is in the kitchen, making it easier on the cook. Now, even if you don’t need this product, it will get you thinking, “that is something that I want”! We’ve all seen infomercials and how convincing that they can be. And even if you never buy the product, you may refer it to friends who could use it. It is a very effective sales tool.

Video Testimonials

Video Testimonials are Vital

The Internet has become so common these days that even frauds sneak in trying to get money. So, people are much more careful now, when they buy things on the Internet. But, also the convenience of buying on the Internet cannot be ignored. So you know people will still buy things, but you need to convince them that your business is legitimate. There are a few different things to do to make your site credible.

An effective thing to do is have video testimonials. They help because customers can get a feel for your product easier through other customers. And it develops a sense of trust in you and your product. Your site will gain credibility, and they won’t think you’re one of those fake sites. No matter how large or small your business is, testimonials are equally important and effective for both. Your sales could increase much more then you ever thought when you use this sales tool. So, do not hesitate to do this. It can only help your business.

Something important to think about when making the testimonials is using the right videos. You aren’t going to want a testimonial that talks about some of the negative aspects of your product. You want a customer to do a testimonial that is gushing with how happy they were with the product and how it helped them. You want the viewers to leave watching the video thinking how great your product must be. Let the customer in the testimonial build your credibility. It is a very easy and effective tool in helping your business grow.

Video Testimonials

Video Testimonials Are a Powerful Tool

Video Testimonials

There are several ways to have an effective website. And they can be done quickly. You do not have to spend much money and they are legal. One of these ways, that is probably the best, is using video testimonials for your site. Your sales can increase in a very short amount of time. So, why not try doing video testimonials and see your business grow? They can help you. Don’t be scared to ask your customers to do a video. They are usually happy to if they were satisfied with your product. You can ask for a bunch and pick a few of the best ones to post on your site. Or, you can switch them out on your site if they are all good. So, something that definitely makes video testimonials effective is the fact that they really generate results in a small amount of time. It’s important to make them all genuine and real because that is what potential customers will identify with.

Powerful video testimonials will help your viewers see your product from another customer’s point of view and make them want to try it for themselves. Testimonials talk about how your product has helped the customer and their experience with it. Make sure there is nothing in the testimonial that will turn off potential customers. However, let the customer giving the testimonial be totally honest. You can decide for yourself if what they say is an honest opinion of your product that will help other people who use it.

So, try it out. You have nothing to lose, only to gain from video testimonials. Just be careful and use your best judgment in which ones you choose to put on your site.

Videos Paint A Thousand Words

Video Testimonials

Have you ever heard the term “a picture paints a thousand words”? You probably have. What about the term “ a video will paint millions of words”? Well, you probably haven’t heard that one because I made it up, but I’m sure it’s been said before. This is a true statement and will bring viewers to your blog or website. Text, is a little different and is limited, but it can do some good.

Video testimonials just have a way of building trust and a relationship with people. It does far more than that of audio and text. You will actually be surprised at how many people will come to know you through a simple video. All you have to do is be yourself and suddenly, they think they know you. It is a powerful tool for those prospects who come to visit your website.

Okay, lets say that I come to you and say “Hey, I know what I’m doing, I will help you in your business”, that may be true but it won’t do half as much as another person would do that says “he is great and will help you out in your business.” Now that is a powerful testimonial and more people will accept that.

Also, don’t you ever think that it would be easy to just make up something somebody said and put it on your website? It just doesn’t work too well because most people already question the written testimonials.

I guess you could put a picture by the written testimonial and it’ll make it a little more believable, but it still will be full of scepticism. But if you take a testimonial and make it a video testimonial of the actual person, that scepticism will vanish just like that. It’s very hard to make up a video testimonial.

What video testimonials will do for you is let your clients, or potential, have a sense of trust in your business and products. That is a pretty easy concept to understand, that the more your clients trust in you, the more business you will get.

Strength in Video Testimonials

Video Testimonials

If you want to make your website a lot more effective in just a short amount of time, there are plenty of ways you can do that. As with most things, time is of the essence and if you don’t put work and time into it, you won’t see many results. A huge thing that can build your site and get your customers flowing in is through the use of testimonials of any kind, but the more effective ones are video testimonials. This is a big factor for getting your sales up to huge number in no time. This is something that is a must have on your website if you haven’t already put a bunch on.

Video has become a huge factor in the way business is being done. It is powerful and something that has a tendency to pull in people, if you do it right. With video testimonials, you will be able to give your potential clients insight on your services and products that are offered, as well as things about your business. You can bring information that is positive for your clients plus build trust with those who feel insecure.

Nothing against written testimonials, but more people tend to be pulled in by a video testimonial of a satisfied customer who is happy about the product they just got, or whoever they got it for, it made them extremely happy. I know I would prefer video over written. It’s just hard to trust a written word over a real live person. Even if you don’t want the product and have no interest in it, maybe you know somebody who needs that particular product. If the video was good enough and convinced you that the product was good, you probably wouldn’t even flinch to tell your friend about it.

So if you are not convinced by now about the way to go, well, I don’t know much else that I can say about it all. It is truly the way to go and you will be happy with the results. The power of video is something that most overlook.

Getting the Right Testimonials

Video Testimonials

One of the most important things you can have in your business is the use of testimonials. It brings proof to many people that what you have is legit. Usually though, there is a wrong way to do it and a right way to do it. I’m sure you’ve come across some of the many testimonials that say, “With this system, I made $20,000 dollars in one day” or “I got ten new customers in 1 hour” or “I have a list of 10,000 in only 1 month”.

Now, that’s a bit to the extreme and if I have to say so myself, cheesy. I really hope that you don’t fall for those, because that doesn’t really prove a thing. The people saying that stuff ought to be able to prove the statement they are making, if they can’t, I’m glad I’m not that person, that is, if they get caught.

Believe me, stuff like this happens and most the time it’s not true. There have been those who’ve been asked to give a testimonial and were given the exact words that “they” (company asking) wanted them to write. That is ridiculous! Yes, you want good testimonials but you don’t go to the extreme.

The best way to get testimonials is to ask your client. If they say no, that’s fine, just move on. Most the time though, people are more than willing to give a testimonial for those whom they are happy with. It’s common when someone gets something they really like that they’ll rant and rave about it and tell everyone. It can be scary, but you’ll get the hang of it.

A good way to get a testimonial is to ask your clients to write down how they felt about the product you provided them in words of their own. Also don’t forget to get a picture from them so that when others read their testimonial they will see the type of people you work with.

Although getting written testimonials can be good, they won’t do nearly as good as having a video testimonial. Having videos is a great tool. This will attract thousands of potential customers because they are actually hearing the people say exactly how they feel about the product. I don’t think you’ll get better than that.

Use Videos Testimonials Online

Video Testimonials

It’s becoming a proven fact the video is changing the way we do things. Would you rather read something or watch something? Well, I do know those who would rather put their face into a book than watching something, but for the most part, many would much rather watch something.

The truth is, there are more people who are going to trust a person if they see them on video, then they would a person who has merely written their testimonial down. That is the power of video. Whether you have a video showing how to use a product, have it for entertainment, or by simply having someone give their testimonial on one of your products, video is something people will always love.

With technology booming like it is with all the little gadgets that can play movies (iPod), it’s a good idea to have a video that you post weekly that will interest your audience enough so that they will want to download it or watch it. It brings in a whole new ball game associated with publicizing your website.

In time, these gadgets are going to become more common and popular, changing the way things are done. Right now, radio shows are very popular but will soon be overtaken by the TV shows, videos, Podcast, and many other types of media. By doing video testimonials, you provide a huge range of people you’ll be affecting.

So, an idea that many use is that of a vblog (short for video blog). All this means is that video is the main source of communication for the people who go through your site. This is a great way to introduce what your website is all about in the form of a video. Usually, you will have tons of videos on your site that allows audiences to respond to.

If you can attract your consumers with the right video, you will have plenty customers coming to you. Once they watch your eye-catching videos, the next thing people turn to is testimonials. They will look for what people have actually said about your product and or company. Again, a written testimonial is often read in a suspicious manner. When you have video testimonials on your website, the sales will shoot up.

It is quite plain that video is ever becoming an important use in all of our lives. It is being used over the Internet widely and all those people who now learn to properly put their videos online are going to be way ahead of the game. Videos (video testimonials, vblogs, etc.) will attract customers in like flies, if you know what I mean.

Make Your Business Boom With Testimonials

Video Testimonials

When you are involved in Social Media Market, trust is one of the biggest elements involved. One of the best ways to gain one’s trust is through testimonials. Don’t know what a testimonial is? It’s someone, whether customer or colleague, who is willing to write or do a video testimonial on why they believe you are one to associate with.

When you are searching out a network to be a part of that will give you good testimonials, find one that is structured well and easily exchanges testimonials online. One who is using SMM (Social Media Market) has many options to choose from and many have payment options or are free. There are some networks that allow you to ask each of your contacts to post a testimonial about you. This can sometimes be good and sometimes be bad. Sometimes just asking people or clients who are recruited under your marketing team to write or videotape a testimonial can be the best.

If your in a hard spot and just don’t know what to say or what others should say, you can just have those people refer to other testimonials that have been written and do one similar. Here are some ideas to make your testimonials the most effective:

  • On your site or Blog, make a separate page and call it Testimonials. Try not to make “Posts” of each testimonial cause they will appear on your home page, which you don’t want. You just want a separate page specifically for Testimonials.
  • The format you want to have your testimonials in is: [The persons name], [Company], [What position they hold in company], [The written testimonial], [What’s the social network it’s on], [Date written]. That way, anyone can check out the testimonials if they would like.
  • It’s important to have physical files of the testimonials so that if you end up meeting one of these clients in person, you’ll have something to show them.
  • And then probably one of the most powerful forms of testimonials is having a short video (3 minutes and no longer) of someone giving a testimonial. Put this video onto YouTube and then get the video code and copy it and paste it on your blog testimonial page.

By having top-notch testimonials, you provide proof to many that you are one who can be trusted. So the best thing to do is to find the people who have provided the most quality work for you and have them give a testimonial.  It will add a new measure of improvement to your company or network and people will soon be flocking to you.

Produce Great Marketing with Video Testimonials

Video Testimonials

Let’s say that you are browsing around on a website looking at certain products and wondering if you should buy one. Then you read, “All of our clients are happy with our company and believe we are the top in the industry”. What would that make you feel?

Or let’s say you read an actual testimonial from a customer who has bought there before saying, “You guys are the best”, or “Thanks for being on top of things” plus there is an added video testimonial from the client relating positive words about the company. What would you think of that one? If you were to compare the two examples provided, which is the one that would pull you in the most?

It is obviously and most likely the second example. Testimonials will do a lot for your business. If you haven’t already, try to figure out the most beneficial way as to get your customers to leave feedback. There are those places that you go to at times that have years and years of testimonials that haven’t been updated but yet their business is still up and running. You want something that is easy for customers to leave feedback. Maybe offer them a gift or some sort of discount with a certain service for leaving you feedback.

Having a really good testimonial will make a good impression on those who check out what your business is about. A good way to get testimonials from your participants is to simply ask them. Have a way where as they can do a video testimonial. All they would need is a Flip Video (camcorder) or an RCA small Wonder Camera. Let’s say you have a class that consists of your customers. Offer a complimentary program to thank them and ask those who were happy with your class to leave a testimonial. For those who want the complimentary gift, have them line up to come get it and as they get their gift, role camera and get their testimonials.

Video testimonials can be one of the best ways to pull people in. You get to actually see the people and what they have to say about the company. It can be a huge way to profit your business in the years to come, so it’s a good idea to think of as many ways possible to pull people into your business. A good question to ask for your customers to answer is “How have these products benefited you”? Have them be themselves and tell a little about themselves so that is sounds more natural. As you implement these kinds of things, you will see a lot more business.